Revenue Generation for Publishers and Content Owners

if you are producing content  several times a week, whether original or as an aggregation of other people's work, that content is valuable to your readers.  But the value from the advertisers perspective is not in your content, but rather in the communications channels you provide and the number of people you ulimately reach.

Impact Analytics can substantially improve your profitability by increasing the inventory of ad space in media that is in demand.  We have built email lists in the millions and have worked with top web sites in increasing display advertising and optimizing profits.  And through our partnerships we can find markets for your inventory with the best sponsors on an ongoing basis.   Our email acquisition programs are innovative, powerful and effective taking advantage of the strength of the content and providing a one-to-one communications channel between you and your readers.

We can develop a complete online marketing and growth strategy, providing a channel strategy using enhanced marketing reach to drive social and mobile media (if that makes sense for you!).

One of our specialties during this election year is conservative media, appealing to conservative sponsors (including finance and health).  We have the immediate ability to create partnerships between fundraisers and publishers to the benefit of both.  Fundraisers can take advantage of an intimated the audience and the brand of the large scale publisher to get fresh fundraising leads, solicit volunteers, and build an audience base for the fundraisers message.

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